I know my last post was about a month ago, but I have been doing more on my Facebook page and posting to twitter, so hopefully people can see what I have been doing there. It's really hard this time of year to keep up with all the social media avenues, when I have so many family sessions in the evenings and editing and posting online keeps me busy all day, along with fulfilling print orders.
This year I decided not to advertise with Google Adwords, which I have done for the past several years.  I wanted to test my website's organic results--with my use of keywords on my site--to see if people would still find me in their searches for Destin photograpers, beach photographers, Santa Rosa Beach photographers and photographers in Destin.  Well, my test was successful! I have had more sessions this year than ever before...even when I was showing up at the top of a google search.
I basically placed myself "under the radar" on purpose, and got the best of the best clients as a result. I didn't want clients who were "tire kickers;" those who call around to get the best deals. I wanted--and got--clients who are a perfect fit with me and my style. They call to book me because they trust me to capture the relationships of their families. And the great reviews are proof of that!
So thank you to all of you who have allowed me to spend this year so far getting to know the personalities of your families. They are young and old, some suffering illnesses, some with special needs, and some adopted...just like me!
I enjoy you all, and hope to see you again in the future...just like I got to with Augusta and her family!
Last year she visited Watercolor with her husband's family, and this year I got to meet her side of the family. It was fun, and I LOVED the blue they were wearing and how great it looked with the water and against the sand!
Until next time...

:-) Melanie